Incipia blog

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Total posts: 183

Apple Unveils App Store Search Ads – App Marketers Rejoice

Gabe Kwakyi | June 9, 2016

Feature image credit to Apple: Search Ads – App Store – Apple Developer Welcome to the Future of iOS App Marketing On  June 8th Apple announced a series of changes ...

Comparing The Accuracy And Utility Of ASO Tools

Gabe Kwakyi | May 24, 2016

Learn which ASO tool is most accurate in this study. Pick up more ASO best practices and learn the tips and tricks of the trade via other ASO posts! Given the ever-increasing ...

How to Choose the Best Mobile App KPI

Gabe Kwakyi | May 24, 2016

Learn about mobile marketing KPIs and metrics for your mobile marketing strategy here. Be sure to check out our latest posts on app marketing for more tips, tricks & best ...

ASO App Store Optimization

Gabe Kwakyi | May 24, 2016

ASO stands for App Store Optimization, and is the practice of optimizing the visibility of your app listing in the app store rankings (just like SEO for your website). Also ...

Deconstructing Why Apps Get Featured

Gabe Kwakyi | May 24, 2016

Figuring out the why apps get featured by Apple is a constant struggle for app developers large and small, as the reward of being featured is not only increased visibility and ...

5 Factors That Affect The Cost Of Developing An App Part 1

Gabe Kwakyi | May 24, 2016

When it comes to the world of mobile apps, one of the questions that business decision makers most frequently ask is: How much does it cost to develop an app? There are a ...

Should Your Business Hire An App Developer?

Gabe Kwakyi | May 24, 2016

Image credit to App FiguresOver the past few years, the mania of mobile has caused nearly every business decision maker to ask themselves at one point or another: Do I need to ...

Principles Of Quality – Custom App Development

Gabe Kwakyi | May 24, 2016

When it comes to app development, developers may be categorized along a spectrum, with the two polar opposites being: Stable and Volatile. While a great article from Rands in ...

Company Beginnings

Gabe Kwakyi | May 24, 2016

Our Vision At Incipia, our mission is to build a portfolio of high quality mobile products that provide utility and enjoyment to people in their lives and businesses.Our ...

Goalie To Do List App

Gabe Kwakyi | May 24, 2016

Recently we launched a new to do list app called Goalie, and we’ve got to be honest: we think Goalie is pretty special. Why do we think that Goalie is one of the best to do ...