Incipia blog

Tag: aso
Total posts: 118

5 Takeaways From the Google Play Console Organic Search Keyword Insights

Gabe Kwakyi | September 11, 2018

Interested to learn more about the google play console organic search keyword and explore insights? Read on and stay tuned to Incipia. #1 Google Play Organic Keyword Insights ...

Google Play Organic Insights Adds Search Terms and Search vs Explore

Gabe Kwakyi | August 26, 2018

Source: Android blog A holy grail of organic insights for ASO marketers is now available courtesy of Google! On 8/24/18 the Google Play Console  released a massive update with ...

App Store Optimization Tutorial – Tracking Keyword Optimizations

Gabe Kwakyi | July 26, 2018

Note – this video has been unlisted (but still available through this blog post as a starting place), due to some recent improvements made to account for the following ...

June 2018 ASO Google Play Store Algorithm Update

Gabe Kwakyi | July 2, 2018

Source: ASO Stack Slack conversation – Thomasbcn, Pablo Samper As of the 20th of June, many Android developers noticed large and nearly total declines in daily download ...

New Feature: Apple Search Ads Creative Sets

Gabe Kwakyi | May 29, 2018

This topic was broken on ASO Stack by the team at Phiture and also Thomasbcn. In a move that’s arguably the most asked-for since expansion of markets, Apple has just ...

Deciphering Google Play Store Organic Search Data: 10 Insights You Can Get from the Installs per Keyword Feature

Gabe Kwakyi | May 1, 2018

This guest post is written by Katerina Zolotareva, Marketing and Customer Success Manager at TheTool. TheTool is a powerful and easy-to-use platform that helps developers with ...

Chrome Plugin For Google Play Store Feature Graphics

Gabe Kwakyi | April 4, 2018

ASO service provider The Tool has just added one more to its list of useful Chrome plugins for ASO marketers. In addition to a plugin that shows the actual Apple Search Ads ...

Google Play ASO Keyword Optimization – A Must Read

Gabe Kwakyi | February 28, 2018

The term “keyword dance,” was coined by the ASO community and popularized by Daniel Peris, in order to refer to the dizzying and rapid change of keyword ranks for ...

App Store Keyword Algorithm Update 2.23.18

Gabe Kwakyi | February 24, 2018

As spotted by Incipia marketers and confirmed via conversations in the ASO Stack Slack, Apple appears to have released a new algorithm update, disrupting ranking trends across ...

Google Play Releases ASO Holy Grail: Organic Keyword Downloads

Gabe Kwakyi | January 12, 2018

Feautue image credit: ASOStack The Google Play Console has made headlines with the release of one of the ASO holy grails: organic keyword search downloads. Kudos to ASO ...