Incipia blog

Tag: uac
Total posts: 2

App Marketing News Update 9.2.17

Gabe Kwakyi | September 2, 2017

Check out a few of the updates in mobile app marketing, as of September 2017: Google Adwords Moves to UAC-Only for App Install Ads TechCrunch, among many others heralded the ...

3 Tips for Optimizing Google Universal Campaigns

Gabe Kwakyi | November 21, 2016

Image Credit: Marketing Land While Google’s Universal Campaigns are great for several reasons (namely scale and cheap installs for little effort), their biggest benefit ...