Incipia blog

Tag: A/B testing
Total posts: 15

How to Troubleshoot Your App Store Optimization Strategy

Gabe Kwakyi | December 14, 2016

Get the 411 on how to troubleshoot your app store optimization strategy. Image credit to ASO tool, App Annie. Let’s set the scene for a moment: say you’ve spent ...

30 Must Use Tools for Mobile App Startups

Gabe Kwakyi | October 5, 2016

Hey startup teams… Want to improve your business operations, but feeling defeated by the fact that you: Don’t know what you don’t know? Check ...

Facebook Ads Begins Rolling out Split Testing

Gabe Kwakyi | September 28, 2016

Finally. The ability to properly A/B test creatives in Facebook without its meddling algorithm abruptly choosing a winner! Right? Wrong, as of yet – but what Facebook is ...

4 Steps to A/B Test Your Way to Mobile App Success

Natalia Yakavenka | September 14, 2016

There’s no denying that apps are largely responsible for the incredible success of smartphones. Recent reports show that smartphone owners spend 90% of their mobile time using ...

Learn how Kabam increased app install conversion rate by 66%

Gabe Kwakyi | August 5, 2016

Feature Image Credit: Store Maven There are many elements that make up an app store listing, and just about every one of them can be tested and optimized for better results. ...