Incipia blog

Tag: google play optimization
Total posts: 15

Google Play Experiments Allow More Than 50% Traffic Tests

Gabe Kwakyi | January 26, 2017

While Google has traditionally only allowed up to 50% of live Play Store traffic to be testable through its A/B experiments engine, it appears that this limit may be lifting ...

1.20.17 Google Play Keyword Ranking Bug

Gabe Kwakyi | January 20, 2017

Original Source: Daniel Peris Update: Google Play’s web interface bug appears to have been fixed. If you’ve noticed that your ASO tool has begun reporting an ...

Examples of Conversion Rate Benchmarks for Google Play Apps

Gabe Kwakyi | December 8, 2016

Curious as to what conversion rates look like across different types of apps? These two graphs show conversion rates by quartiles per app category and monetization-type, ...

ASO Hacks: Brought to you by Boomerang

Gabe Kwakyi | August 4, 2016

Image Credit: Boomerang Gmail App What if I told you that by simply adding some font formatting to your Google Play description, you could boost your install conversion rate ...

App Store Optimization Hacks

Gabe Kwakyi | July 12, 2016

Managing an app store optimization strategy involves a lot of industry research – checking out what other apps are doing and trying to determine whether those tricks, ...