Incipia blog

Category: Guest Posts
Total posts: 7

How to do your initial App Store Research: for Startup Founders

Gabe Kwakyi | July 5, 2017

This is a guest post by Laurie Galazzo of ASO tool, AppTweak, targeted towards new app business entrepreneurs, founders, marketers, and developers planning App Store ...

The Proven Method for Doubling App Conversion Rate on App Store Pages

Gabe Kwakyi | June 29, 2017

This is a guest post by A/B testing firm, SplitMetrics,  on improving your app’s app page download conversion rate. Dozens of new apps debut on Google Play and App Store ...

App Promotion Done Smart: 6 Easy Tips to Get More Visibility

Lesia Shyshko | February 20, 2017

Promoting your app is not easy, considering all the competition. The Apple App Store, for example, grows by over 1,000 apps per day. With so much competition, how can you ...

Strategies for Indie Developers to Promote Mobile Apps and Games for Free (or really cheap)

Nolan Clemmons | January 11, 2017

Introduction You’ve labored for countless hours building your dream mobile app, and are ready to launch. Now you’re thinking it’s time to think about ...

The Best Way to Analyze the Usability of Your Gestures

Hannah Levenson | October 31, 2016

Every tap, swipe, pinch that happens on your mobile app (or doesn’t happen) determines its overall usability. From swiping up to access a navigation menu or tapping to ...

7 Steps to Research Other Mobile Apps for a Competitive Advantage

Hugh Kimura | October 17, 2016

It’s said that preparation is the key to success. In all the excitement that comes with getting your new app out the door, don’t miss out on one of the keys success: ...

4 Steps to A/B Test Your Way to Mobile App Success

Natalia Yakavenka | September 14, 2016

There’s no denying that apps are largely responsible for the incredible success of smartphones. Recent reports show that smartphone owners spend 90% of their mobile time using ...