Incipia blog

Tag: google play optimization
Total posts: 11

App Store Optimization Hacks: A/B Testing Google Play Title

Gabe Kwakyi | April 27, 2017

Learn this app store optimization hack that allows you to AB test your app’s Google Play title using localizations and pre-post comparison analysis, made easier with Google’s ...

Google Play Feature Graphic Examples

Gabe Kwakyi | April 27, 2017

If you’ve been looking for more inspiration since our last post on 7 Feature Graphic examples some time ago, then you’re in luck! Check out this spread of feature ...

Find the Best App Store Optimization Tools – ASO Tools List

Gabe Kwakyi | March 24, 2017

Browse through our ASO tools list to find some gems that can help you improve your app store optimization strategy, results and reporting. While there are a lot of “best ...

App Store Optimization Video Review: Keyword Research

Gabe Kwakyi | March 2, 2017

Want to learn more about the KWO (keyword optimization) component of your ASO (app store optimization) strategy? Here’s a video for you if so. Watch to see: A live ...

ASO Google Play: Google Play Keyword Optimization

Gabe Kwakyi | February 16, 2017

Not sure how to affect your Android app’s Google Play SEO keyword rankings? The first lesson is that Google Play ASO is referred to as Google Play ASO (however, there ...

ASO: 12 Did You Knows About Google Play

Gabe Kwakyi | January 30, 2017

While the App Store and Google Play Store are similar in their chief regard (distributing apps) as well as many others, they both differ in some pretty significant ways. Here ...

Google Play Experiments Allow More Than 50% Traffic Tests

Gabe Kwakyi | January 26, 2017

While Google has traditionally only allowed up to 50% of live Play Store traffic to be testable through its A/B experiments engine, it appears that this limit may be lifting ...

1.20.17 Google Play Keyword Ranking Bug

Gabe Kwakyi | January 20, 2017

Original Source: Daniel Peris Update: Google Play’s web interface bug appears to have been fixed. If you’ve noticed that your ASO tool has begun reporting an ...

Examples of Conversion Rate Benchmarks for Google Play Apps

Gabe Kwakyi | December 8, 2016

Curious as to what conversion rates look like across different types of apps? These two graphs show conversion rates by quartiles per app category and monetization-type, ...

ASO Hacks: Brought to you by Boomerang

Gabe Kwakyi | August 4, 2016

Image Credit: Boomerang Gmail App What if I told you that by simply adding some font formatting to your Google Play description, you could boost your install conversion rate ...