Incipia blog
Google Play Feature Graphic Examples
If you’ve been looking for more inspiration since our last post on 7 Feature Graphic examples some time ago, then you’re in luck! Check out this spread of feature ...
Find the Best App Store Optimization Tools – ASO Tools List
Browse through our ASO tools list to find some gems that can help you improve your app store optimization strategy, results and reporting. While there are a lot of “best ...
App Store Optimization Video Review: Keyword Research
Want to learn more about the KWO (keyword optimization) component of your ASO (app store optimization) strategy? Here’s a video for you if so. Watch to see: A live ...
ASO Google Play: Google Play Keyword Optimization
Not sure how to affect your Android app’s Google Play SEO keyword rankings? The first lesson is that Google Play ASO is referred to as Google Play ASO (however, there ...
ASO: 12 Did You Knows About Google Play
While the App Store and Google Play Store are similar in their chief regard (distributing apps) as well as many others, they both differ in some pretty significant ways. Here ...
Google Play Experiments Allow More Than 50% Traffic Tests
While Google has traditionally only allowed up to 50% of live Play Store traffic to be testable through its A/B experiments engine, it appears that this limit may be lifting ...
1.20.17 Google Play Keyword Ranking Bug
Original Source: Daniel Peris Update: Google Play’s web interface bug appears to have been fixed. If you’ve noticed that your ASO tool has begun reporting an ...
Examples of Conversion Rate Benchmarks for Google Play Apps
Curious as to what conversion rates look like across different types of apps? These two graphs show conversion rates by quartiles per app category and monetization-type, ...
ASO Hacks: Brought to you by Boomerang
Image Credit: Boomerang Gmail App What if I told you that by simply adding some font formatting to your Google Play description, you could boost your install conversion rate ...
App Store Optimization Hacks
Managing an app store optimization strategy involves a lot of industry research - checking out what other apps are doing and trying to determine whether those tricks, ...
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