Incipia blog

Tag: aso
Total posts: 131

What iOS 11 Means for App Store Optimization (Video)

Gabe Kwakyi | July 8, 2023

Check out this live video review of what the Apple App Store looks like in iOS 11, following up on our iOS 11 changes post. Gabe will review: The new top charts The new ...

App Store Keyword Algorithm Update 7.6.17

Gabe Kwakyi | July 6, 2023

Spotted by Osman F. Kucukerdem. Source: ASO Stack Slack discussion. Updated 7/13/17 and 7/14/17 with additional insights via Ankit Chandra, Luca Giacomel, Francesco ...

How to do your initial App Store Research: for Startup Founders

Gabe Kwakyi | July 5, 2023

This is a guest post by Laurie Galazzo of ASO tool, AppTweak, targeted towards new app business entrepreneurs, founders, marketers, and developers planning App Store ...

The Proven Method for Doubling App Conversion Rate on App Store Pages

Gabe Kwakyi | June 29, 2023

This is a guest post by A/B testing firm, SplitMetrics,  on improving your app’s app page download conversion rate. Dozens of new apps debut on Google Play and App Store ...

Join the ASO Stack Slack Group

Gabe Kwakyi | June 26, 2023

If you practice app store optimization and are looking for an ASO-focused community to help learn from and contribute to, then you’ve arrived at the right blog post! ...

App Store Preview Videos: the Biggest Change for ASOs in iOS 11

Gabe Kwakyi | June 26, 2023

Apptamin guest post on Priori Data Blog, via Thomasbcn Don’t have an app preview video? It may be time to get one prior to the official release of iOS 11. After preview ...

App Store Begins Indexing App Subtitles

Gabe Kwakyi | June 26, 2023

Original source: Osman F. Kucukerdem It’s official: Apple is now allowing developers to use the shorter 30 character app name in conjunction with the 30 character ...

Google Play Store ASO Update: 50 Character Titles

Gabe Kwakyi | June 6, 2023

Hot on the heels of Apple’s WWDC 2017 App Store 2.0 revelations comes a quiet move by Google to expand the number of characters available in a Play Store app’s ...

The Essential App Store Optimization Resources List

Gabe Kwakyi | June 6, 2023

Recently, Incipia and app video agency, Apptamin teamed up to revamp Apptamin’s ASO cheatsheet of helpful links. We moved the list from a PDF-format to a more ...

App Store 2.0 Changes in App Store Optimization

Gabe Kwakyi | June 5, 2023

WWDC arrives with big news every year, and this time Apple’s App Store is getting a major overhaul. Here the summary points from the App Store iOS 11 revamp, relevant ...