Incipia blog

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Total posts: 198

Apple Search Ads Platform Update 4.5.17

Gabe Kwakyi | April 5, 2017

It appears that an earlier service outage preceded a minor platform update, with Apple now allowing Apple Search Ads users to duplicate entities. Duplicating entities is ...

Apple Search Ads Platform Offline for Maintenance 4/5/17

Gabe Kwakyi | April 5, 2017

Even the mighty Apple needs to take a break sometimes and lock all of its customers out of its platform for a bit. Good thing they created a custom URL and message for just ...

5 Advanced Apple Search Ads Best Practices

Gabe Kwakyi | April 4, 2017

Are you ready to take your Apple Search Ads knowledge to the next level? Then have a look at these 5 advanced Apple Search Ads best practices, forged through team ...

iOS 10.3 Live: In-App Review Prompt & iTunes Connect Developer Replies

Gabe Kwakyi | March 28, 2017

Apple’s iOS 10.3 is officially here, and with it comes two exciting new features for iOS developers and marketers alike to wield. First, Apple will be allowing ...

Find the Best App Store Optimization Tools – ASO Tools List

Gabe Kwakyi | March 24, 2017

Browse through our ASO tools list to find some gems that can help you improve your app store optimization strategy, results and reporting. While there are a lot of “best ...

iOS iTunes Connect App Analytics Bugs

Gabe Kwakyi | March 22, 2017

If you thought that your iOS app had suddenly been blessed by the gods with supernaturally high (in fact, impossibly high) retention statistics… We regret to inform you ...

Apple Search Ads Campaign Structure Demo

Gabe Kwakyi | March 20, 2017

New to managing Apple Search Ads campaigns? Start here with an in-depth demo of how to set up the proper basic Apple Search Ads campaign structure. We’ve done a couple ...

New to ASO, Apple Search Ads and Incipia? Start Here

Gabe Kwakyi | March 17, 2017

If you’re new to the Incipia blog, start by skimming this post. New to App Store Optimization? Top 5 app store optimization mistakes we often see when auditing ASO ...

Apple iOS App Store Optimization Tips: 5 Mistakes to Avoid

Gabe Kwakyi | March 14, 2017

This article includes tips for managing an app store optimization strategy, based on five of the most common mistakes that we see when performing app store optimization audits ...

App Store iTunes Connect Update 3.9.17

Gabe Kwakyi | March 9, 2017

3.10.17 Update: Apple appears to have reversed course, continuing to allow changes without a new build. Apple is going back in time with a new update to the iTunes Connect ...